MasterCraft Boat Company Launches Digital Boat Show Experience to Connect with Consumers Amidst Dynamic Boat Show Season

Online Platform Showcases New Content Accessed through a Self-Guided Tour, Including Behind-The-Scenes Videos of MasterCraft’s Headquarters, 360-Degree Model Walkthroughs, and Exclusive Details on the 2021 Fleet

VONORE, Tenn., (Jan. 18, 2021) — MasterCraft Boat Company today announced the launch of a fully digital, immersive experience aimed at engaging with consumers in this dynamic boat show season. This digital platform, named the MasterCraft Experience Digital Boat Show, bridges the gap between consumers seeking a safe, flexible avenue to research the MasterCraft brand and its award-winning line-up, and our dealer partners looking to connect with consumers as the season quickly approaches. The 360-degree environment is stocked-full of new content including behind-the-scenes videos of the MasterCraft headquarters, exclusive model walkthrough videos and detailed brand and model information to ensure inspired and informed decisions for the boat-buying process. Continue reading

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